As 2025 draws to a close, VEYES invites you to revisit the year's most popular eyelash extension trends. We hope to inspire you and enjoy this art of beauty together.
In 2025, brown-toned lash extensions are rising rapidly. Clients increasingly favor brown lashes instead of just black, especially when they want a softer and more natural look. Brown lashes pair particularly well with lighter hair or fair skin tones, offering subtle enhancement without overwhelming intensity.
One of the most prominent trends this year is the evolution of hybrid lash sets. Hybrid means combining classic single-lash extensions with volume fans, striking a balance between natural finesse and fuller volume.
But 2025 takes hybrid further: lash artists now mix different curl types, diameters, and lengths within the same set, creating textured lash lines tailored to each client’s eye shape.
“Barely-there” lashes are also trending. The aesthetic focuses on enhancing natural lashes with subtle length or curl rather than creating heavy and dramatic volume. This natural look gives a polished yet low-maintenance vibe, perfect for everyday wear or for those embracing a “clean beauty” lifestyle.
Invest in Training
Advanced training helps ensure lash sets look refined and feel comfortable rather than heavy or uneven.
Update Your Lash Menu
Lash salons should consider expanding their menu as well. Offer brown-lash options, hybrid sets, and natural look lash extensions to meet growing demand.
Educate Clients
Because “natural,” “hybrid,” or “custom-mapped” lashes vary widely, it helps to consult with clients beforehand: ask about their daily makeup habits, lifestyle, and eye shape, and show them reference photos or mapping plans. This ensures they get a look they love and helps manage their expectations.
Upgrade Your Tools
Given the increasing diversity of lash styles, lash artists should invest in a variety of lash fibers, tweezers, and glues, including more natural-tone lashes, fiber tip tweezers, and suitable lash glues.
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